Sep 042014
 

PRESS RELEASE

NEW: THE SLR Magic HyperPrime CINE 10mm T2.1 and SLR Magic 77 ND 0.4-ND 1.8 filter

SLR Magic expands its micro four thirds lineup with new wide angle lens

SLRM1021_frontHong Kong, China (September 3, 2014) – SLR Magic expands the micro four thirds lens lineup with the new SLR Magic HyperPrime CINE 10mm T2.1 wide angle lens. With this latest addition, the portfolio of lenses for the micro four thirds system is now comprised of thirteen focal lengths. The product will be officially introduced during upcoming Photokina 2014 fair in Cologne.

The field of view of this new HyperPrime Lens corresponds to a 20mm lens in 35mm format and this fast wide angle of view opens up many new creative composition opportunities, particularly in the fields of interior, architectural and landscape cinematography and photography. Additionally, a fast max aperture of T2.1 makes the SLR Magic HyperPrime CINE 10mm T2.1 ideal for available-light photography.

We place our highest priority in the development on our lenses to fulfill the demands of professional cinematographers and photographers. The design and build of the SLR Magic HyperPrime CINE 10mm T2.1 is solid and reliable.

The SLR Magic 77 ND 0.4-ND 1.8 filter is a solid variable neutral density filter providing a reduction of about 1.3 to 6 stops. The 0.4 to 1.8 density creates a darkening of the entire image, allowing you to photograph with a wider aperture or slower shutter speed than normally required. The degree of density is easily controlled by rotating the front filter ring via the non-removable lever. By slowing your exposure time you are able to control depth of field and convey movement more easily. Both filter substrates are combined into one filter ring, this filter is low profile and helps to eliminate vignetting on most lenses. The front filter ring diameter is 86mm in diameter, further helping to reduce vignetting, on wide angles lenses such as the SLR Magic HyperPrime CINE 10mm T2.1 lens.

The SLR Magic HyperPrime CINE 10mm T2.1 (MSRP: $799 US) and SLR Magic 77 ND 0.4-ND 1.8 filter (MSRP: $179 US) will be available from authorized SLR Magic dealers starting end of October 2014.

The SLR Magic HyperPrime CINE 10mm T2.1 will be first presented at Photokina 2014 fair. The SLR Magic stand would be in (No. L-011, Hall 5.1) during the fairs which are to be held in Cologne from 16th to 21st of September 2014. For all those who want to visit Photokina 2014 fairs.

SLR Magic is currently looking for volunteers to test this lens at a special price. If interested:

Send an email to [email protected] with the subject “SLR Magic 10mm T2.1 volunteer”.
Include sample videos/photos or link to photo/video reviews you have done in the past.

SLRM1021_side

Technical Data

SLR Magic HyperPrime CINE 10mm T2.1

Lens Type:

Fast wide-angle lens

Compatible Cameras:

All micro four thirds mount cameras

Optical Design:

13 elements in 11 groups

Distance Settings:

Distance range: 0.20m to ∞, combined scale meter/feet

Aperture:

Manually controlled diaphragm, 11 aperture blades , Lowest value 16

Bayonet:

micro four thirds

Filter Mount:

Internal thread for 77mm filter; filter mount does not rotate.

Surface Finish:

Black anodized

Dimensions:

Length to bayonet mount:

approx. 79.45mm (approx. 3.12in)

Largest diameter:

approx. 80.00mm (approx. 3.14in)

Weight:

approx. 420g (approx. 14.8oz)

 SLRM77ND0418

SLR Magic 77 ND 0.4-ND 1.8

Type:

Variable density

Size:

77 mm

Filter Factor:

0.4 – 1.8 (1.3 – 6 stops)

Front Filter Thread Size:

86mm

May 192013
 

PRESS RELEASE: Leica Majority Shareholder Buys in to Internet Photo Platform i-shot-it.com

Dr. Andreas Kaufmann, majority shareholder of Leica Camera AG, has acquired a 25.1% stake in the Internet platform “I-shot-it”. For a small fee, www.i-shot-it.com enables photo-enthusiasts—from amateurs to professionals—to take part in photographic competitions. An independent jury of internationally acclaimed photographers selects the prizewinners and in the open competitions, members of the “I-shot-it” community select the prizewinners by direct online voting.

I-SHOT-IT_TBFC_Banner_240x240_2

“Many amateur photographers, and professionals, too, think our platform is great, because this is where their work finds the recognition they would otherwise often never find”, explains “I-shot-it” founder Hartmut Hennige. “The majority of photo competitions are so restrictive or have such strict rules that many photo enthusiasts are barred from entering right from the start. We let everybody try their luck. The jury members, all independent, acclaimed photographers, know nothing about the entrants or the camera they used to take the pictures.” According to Hartmut Hennige, around five million pictures have been uploaded so far. Around one half of these were submitted as competition entries.

Winners of the online photography competitions receive cash prizes –financed by the charges due for uploading image material—and a Leica camera. The current thirteen categories include genres such as wildlife, landscapes, black and white, cars, transport, flowers, street photography, sports, food and more.

The majority of visitors to the “I-shot-it” Web site come from the USA with more than 132,000 visits and 1.85 million page views. Dr. Andreas Kaufmann from ACM in Salzburg, Chairman of the Supervisory Board at Leica Camera AG, reckons with high growth rates in the coming months. “There has been a tremendous upswing of interest in photography over the past few years. The wish to be able to present your own photos to a virtually unlimited number of people in competitions is widespread”, says Dr. Kaufmann. “The growing numbers of fans and users shows just how enormous the demand is amongst photographers around the world. We intend to satisfy this demand.”

Mar 062013
 

PRESS RELEASE

LEICA CAMERA ANNOUNCES LEICA STORE MIAMI OPENING

Miami Store 4

 

“Leica is excited to open its Miami location where we can now showcase inspiring photography and products in a city that is rich in art, culture and international business.” says Roland Wolff, vice president of marketing and corporate retail.  “Along with the Leica Store DC and Leica Store SoHo, this new location in Coral Gables is the newest addition to the network of locations dedicated to bringing the Leica products and lifestyle to a wider audience.”

A unique lifestyle destination, the 2,200 square-foot Leica Store Miami has opened in conjunction with Dale Photo & Digital, based in Ft. Lauderdale.  Customers will be able to experience the iconic brand and marvel at the photographic exhibits in an atmosphere that befits Leica’s tradition of German innovation and artistic excellence.  In addition to the entire product portfolio, the location will also offer a variety of special edition Leica Camera products such as the Leica X2 Edition Paul Smith.

Dale Photo & Digital has long been considered a leading Leica dealer. Our Leica specialists all have extensive product knowledge and an unmatched passion for the Leica brand,” said David Farkas, owner of Dale Photo & Digital along with wife Juliana. “We are extremely pleased and excited to bring this expertise and enthusiasm to Leica Store Miami. For us, opening one of the first Leica Stores in the United States was a logical progression for our business and we look forward to serving the Leica community.”

Leica Stores and boutiques complement an extensive dealer network and serve to further grow the brand in North America. In addition to the new Miami location, Leica Stores can also be found in Washington D.C.  and New York City. Leica Camera will continue to expand in 2013 with additional North America store locations.

The Leica Store Miami is open Monday through Saturday and provides customers the opportunity to schedule private appointments by calling (305) 921-4433. Hours, directions and the latest event information can be found online at www.leicastoremiami.com or on Facebook at www.facebook.com/LeicaStoreMiami.

 

###

About Leica Camera:

Leica represents a union of craftsmanship, technology and experience. It is at once an extension of art, knowledge and philosophy, providing a state-of-the-art optical experience in a precision, hand-made photographic instrument. Leica Camera has a simple mission: to provide users with an incomparable experience, an instrument that defines an unsurpassed heritage and sets a standard of excellence for the industry to meet. www.leica-camera.comi

Miami Store 2

Miami Store 1

About Leica Camera:

Leica represents a union of craftsmanship, technology and experience. It is at once an extension of art, knowledge and philosophy, providing a state-of-the-art optical experience in a precision, hand-made photographic instrument. Leica Camera has a simple mission: to provide users with an incomparable experience, an instrument that defines an unsurpassed heritage and sets a standard of excellence for the industry to meet. www.leica-camera.com

Jan 222013
 

Sony Expands Lens Lineup for α E-Mount Camera System with New Wide-Angle and Telephoto Models

New 20mm f/2.8 “pancake” lens and Video-friendly 18-200mm f/3.5 – f/6.3 “Power Zoom” lens extend creative possibilities

SAN DIEGO, Jan. 22, 2013 – Sony is expanding its popular E-mount camera system with the addition of two new lenses compatible with all α E-Mount cameras and semi-professional camcorders.

New 20mm F2.8 ‘pancake’ wide angle lens (model SEL20F28)

SEL20F28_angled

When mounted on any Sony α E-Mount camera, the sharp new SEL20F28 ”pancake” lens creates an exceptionally versatile, portable package ideal for a broad range of everyday shooting opportunities ranging from interiors to landscapes, street photography, casual snapshots and more.

The new lens features an ultra-slim design approximately 20mm from lens front to back, and with its wide angle of view (30mm on 35mm equivalent) and bright F2.8 aperture, it produces excellent contrast, resolution and clarity across the frame for both still image and full HD video shooting.

New 18-200mm F3.5-6.3 OSS Powered Telephoto Zoom Lens (model SELP18200)

SELP18200_Side

Originally offered only as a kit lens for the new NEX-VG30 camcorder introduced this past fall, the new SELP18200 powered telephoto zoom lens will now be available for purchase as a stand-alone lens.

Designed for serious videographers, the high-quality lens offers a generous 11x magnification range and whisper-quiet power zoom mechanics, focusing and aperture operation. This allows for smooth cinematic transitions when adjusting zoom level or manual settings during shooting. It features a comfortably positioned zoom lever that works with a switch on the lens barrel, allowing zoom speed to be selected in three different steps – from slow, beautiful shifts in perspective to dramatic crash-zoom effects. Zoom can also be controlled directly from compatible NEX-VG900, NEX-VG30 and NEX-FS700 (requires firmware update) video cameras.

The new lens also has built-in Optical SteadyShot™, which cuts the effects of camera shake and minimizes camera blur while shooting handheld at slower shutter speeds. Additionally, Active Mode further enhances stabilization at the wide end of the 11x zoom range ensuring smooth, stable footage even if the shooter is in motion.

While the new SELP18200 lens is optimized for video, it’s also a flexible choice for shooting still photography – from expansive landscapes to high impact close-ups of wildlife or athletes – with Sony’s α E-Mount range of interchangeable lens still cameras.

Sony α E-mount lens family expansion

These new models expand the Sony E-mount family to 13 native E-mount lenses plus two converters, covering virtually any shooting situation for photographers and videographers alike. Spanning ultra-wide angle, powerful telezoom, macro and fast, bright primes, the range includes premium optics by Sony and Carl Zeiss, and offers refined performance and easy handling throughout the line.

Pricing and Availability

The new E 20mm F2.8 (SEL20F28) wide-angle prime lens will be available this April for about $350.

The new E PZ18-200mm F3.5-6.3 OSS (SELP18200) motorized telezoom lens will be available this March for about $1200.

The Sony α family of cameras, camcorders, lenses and accessories can be purchased at Sony retail stores, online at www.store.sony.com and at all other authorized retailers throughout the Sony dealer network.

Jun 052012
 

Sony’s New Advanced Cyber-shot RX100 Camera Packs Large Sensor and Bright Lens into Stylish, Pocket-Size Body

So is this Sony’s answer to cameras like the Fuji X100, the Leica X2, and Canon G12X?

With a name like the RX100 (much like Fuji’s X100) it would appear so as Sony is now jumping on the “X” bandwagon! This little bad boy appears to have great specs though including a 1 inch CMOS sensor (four times larger than your average P&S camera) and a Zeiss 1.8 lens. No built-in EVF though, but I would not expect it in a Sony camera like this anyway. It does have a nice 3″ 1.229 dot LCD (about a million more than the Leica X2). At 1st glance it reminds me of the Olympus XZ-1 but I do admit it is a good-looking compact. Sony says this will ship this month, in July for $650 and I look forward to testing one out. If it has good IQ, fast operation and good HD video then it could be a solution for those who want small, easy and quick. No muss, no fuss. We shall see! Press release is below and makes for an interesting read. ISO 25,600? Yep!

PRESS RELEASE:

New Model Contains World’s First 1.0-inch type 20.2 MP Exmor CMOS Sensor and Ultra-bright F1.8 Carl Zeiss Vario Sonnar T* Fixed Lens to Deliver Outstanding Picture Quality

SAN DIEGO, May 16, 2012 – Travelling light no longer means compromising on picture quality with the Cyber-shot® DSC-RX100 camera, Sony’s new flagship compact camera.

Striking the ultimate balance of form and function, the stylish, aluminium-built RX100 camera inherits many advanced imaging features from Sony’s α range of A-mount and E-mount cameras, delivering beautiful still images, crisp full HD videos and a level of manual control and creativity unmatched by any other camera of its size.

“This camera is ideal for travel, portraits or street photography, delivering impressive results in a variety of lighting conditions with an intuitive, customizable control interface,” said Yosuke Tomoda, director of the Cyber-shot business at Sony Electronics.  “It’s a perfect step-up model for point and shoot users not interested in larger DSLR or compact system cameras, and also an outstanding choice for enthusiasts who may already own a large DSLR and are looking for a high-quality, pocket-sized ‘all-in-one’ second camera.”

 At the heart of the Cyber-shot RX100 is the world’s first 1.0-inch type Exmor® CMOS sensor with a resolution of 20.2 effective megapixels. Specially developed by Sony, the sensor has an area that’s approximately four times larger than the 1/2.3-type sensors in traditional point-and-shoot cameras. The sensor’s larger area takes in more light while capturing content, resulting in beautiful, detail-packed images and Full HD movie clips with very low noise.

The larger sensor is partnered with an exceptionally bright Carl Zeiss® Vario-Sonnar T* fixed lens with 3.6x optical zoom range.  In contrast to standard point-and-shoot cameras, it has a wide F1.8 maximum aperture to let in additional light and complement the resolving power of the larger sensor.

Similar to high-performance DSLR optics, the lens features seven- bladed circular aperture. This makes it easy to produce images with subjects in sharp focus against a smoothly-blurred, beautifully defocused background. The lens also features an Advanced Aspherical (AA) lens element that contributes to the camera’s extremely compact dimensions without sacrificing optical zoom performance or resolution.

Newly optimized to complement the 1.0-inch type sensor and lens, the camera’s powerful BIONZ® image processor maximizes shooting response times while helping assure exceptionally clean, natural images. It also extends sensitivity right up to ISO 25600 (using Multi Frame Noise Reduction), allowing for exceptionally clear handheld images in low light conditions. To capture fast-moving subjects, the RX100 camera can also shoot at up to 10 frames per second (in full resolution) and has high-speed autofocus that locks onto a subject in as quickly as 0.13 seconds (depends on scene and lighting conditions).

The new RX100 camera features a high-resolution 3-inch 1,229k dot Xtra Fine LCD™ display and also adds a new feature: WhiteMagic™ technology. This uses additional white pixels to boost screen brightness, allowing users to see subtle details and tones on the screen in all types of shooting environments, including outdoors in bright sunlight.

For making manual adjustments while shooting both still images and movies, the new camera has a smooth control ring around the lens body, which can be used to alter exposure, zoom, creative picture effects and a variety of other customizable functions.   Additionally, frequently used functions can be assigned to the Fn (function) button for instant access, and the Memory Recall feature can store up to three groups of customized shooting settings based on user preference.

Similar to a DSLR-style interface, there’s a choice of auto and manual focus modes on the Cyber-shot RX100 camera for enhanced image control. For those that prefer focusing manually, MF Assist magnifies images to simplify fine adjustments, and there’s also a pro-style peaking function that highlights sharply-focused areas of the image on screen.

The RX100 camera offers a generous choice of artistic options to expand creative shooting possibilities.  It includes the option for six different creative styles and a variety of popular picture effects including Toy Camera, Partial Color, HDR Painting and several others, most of which can be previewed directly on screen before shooting.

The new Cyber-shot features Auto Portrait Framing – a feature found on Sony’s latest α range of A-mount and E-mount cameras — making it simple to create sharp, perfectly framed portraits. This unique feature automatically detects faces in a scene, crops the picture accordingly creates a tighter, pro-style composition at full resolution.  Both the original and cropped photo are saved for review.

New accessories include a spare battery, dedicated carrying case and a battery charger designed to complement to the new camera.

Pricing and Availability

The Cyber-shot DSC-RX100 digital camera will be available this July for about $650.  The camera and accessories will be available at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

May 162012
 

The new Sony NEX-F3 – An entry level NEX with nice design and features

Sony’s New α NEX-F3 Camera Packs DSLR-Size Sensor and Advanced Feature Set into Small, Stylish Body

 

SAN DIEGO, May 16, 2012 – Sony’s α NEX-F3 digital camera delivers professional quality photos with a compact, pocket-sized body, allowing consumers to explore the creative world of high-quality, interchangeable lens photography in a refreshingly fun and entertaining way.

The new NEX-F3 camera features the same space-saving mirrorless design as other models in Sony’s E-mount family as well as an advanced, 16.1 effective megapixel Exmor™ APS HD CMOS sensor, identical in size to sensors found in traditional DSLR cameras. The large sensor takes in more light during image capture, resulting in flawless, low-noise photographs and crisply detailed Full HD videos (60i/24p). Photographers can also easily create images with beautiful defocus effects, where the subject is focused sharply against a smoothly blurred background.

“Sony continues to redefine digital photography with our E-mount series, packing a large APS-C size sensor into a small, lightweight camera body to produce professional-quality images with ease,” said Mike Kahn, director of the Alpha business at Sony. “Featuring a diverse set of imaging technologies and offered at a great price, the new NEX-F3 model reinforces our commitment to this rapidly growing compact system camera market.”

The NEX-F3 camera adds a whole new perspective to self-portraits with a 180° Tiltable LCD screen, a first for Sony’s E-mount camera line. By simply holding the camera at arm’s length and flipping the LCD screen vertically, users can adjust the on-screen preview image and properly frame photos.

Additionally, the new model features a useful built-in flash to broaden shooting options indoors or in low light situations. Already introduced on Sony’s acclaimed NEX-7 camera, this pop-up flash handily brightens portraits and other shots without the need to carry an additional flash accessory.

The new NEX-F3 camera also includes the new Auto Portrait Framing feature for creating top-quality portraits quickly and easily. This innovative feature identifies a subject’s position in a composed image, and follows the “rule of thirds” to trim the scene appropriately around the subject’s face, creating a beautifully composed portrait. The cropped portrait is then boosted to full resolution using Sony’s unique By Pixel Super Resolution technology, which uses pattern matching to maintain superb image detail, tones and textures in the photo. Both the original and cropped image files are saved for review.

By Pixel Super Resolution Technology is also used for the “Clear Image Zoom” feature, which digitally doubles the effective magnification of any lens attached to the camera. Ideal for travel and everyday shooting, it’s a great way to boost maximum focal length without carrying extra hardware.

Other convenient essentials added to the new NEX-F3 camera include the Superior Auto mode, which intelligently recognizes a wide range of scenes and subjects and adjusts settings automatically. Battery stamina has been boosted to an industry-leading 470 shots (approx.) on a single charge – an approximate 18% improvement over its predecessor, the NEX-C3 model.

The camera is compatible with the FDA-EV1S viewfinder accessory (sold separately), which offers a high-contrast, high-resolution OLED viewfinder display and a wide viewing angle. The NEX-F3 model also features a high-quality, premium-feel grip for more comfortable handling and can be charged via either USB or a standard AC outlet.

 

New Lightweight 18-200mm Telephoto Zoom Lens for Sony α NEX

An ideal travel partner for the NEX-F3 camera, the new SEL18200LE E18-200mm F3.5-6.3 OSS LE telezoom lens offers a powerful 11x zoom range and superb resolution in an easy-to-carry package. Smaller and 12% lighter than the SEL18200 lens, the new E-mount model features Optical SteadyShot to compensate for the effects of hand-shake. It also features Direct Manual Focus to give users precise control over focus settings, resulting in crisp, beautiful images.

 

Pricing and Availability

The new NEX-F3 compact digital camera will be available this June in silver, black and white with an 18-55mm kit zoom lens (model SEL1855) for about $600. The new SEL18200LE telezoom lens will be available this July in black for about $850.

The camera kit, new lens and a variety of compatible accessories including the LCS-EJC3 carrying case, STP-XSG1 shoulder strap and STP-WS2 wrist strap will be available at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

 

 

Apr 262012
 

PRESS RELEASE

GROUND-BREAKING CEREMONY FOR NEW LEICA CAMERA AG HEADQUARTERS IN WETZLAR

Solms, Germany (April 26, 2012) – Leica Camera AG commenced ground-breaking on a new headquarters at the Leitz Park in Wetzlar on April 25, 2012. Once complete, the new Schanzenfeld site will mark the company’s relocation from Solms. Attending the celebration were dignitaries from Salzburg’s ACM Projektentwicklung GmbH, the majority shareholder of the company, the board of Leica Camera AG and representatives from Leitz-Park GmbH, the project’s developers, in addition to Volker Bouffier (CDU), Prime Minister of the state of Hesse, members of the media and invited guests.

The plans, prepared by architectural firm Gruber + Kleine-Kraneburg, will bring forth an ultra-modern location for the production, administration and customer care divisions of Leica Camera AG in November 2013, with a projected ground-plan area of around 27,000 m² (approximately 290,625 ft²). The new site, built in accordance with the latest energy-efficiency standards, will then be a new home to around 600 Leica employees. Openly visible production areas, a Leica Museum, a Leica Galerie, a Leica Store, a photo studio and a restaurant expand the spectrum of engaging features for visitors, friends of Leica and anyone fascinated by photography. A central plaza will create a binding element between the new headquarters of Leica Camera AG and the existing facilities occupied by Weller Feintechnik GmbH and ViaOptic GmbH on the Leitz Park site. The overall investment volume for the Leitz Park construction project amounts to 55 million euros.

‘Leica Camera AG is a traditional Hessian company with a worldwide reputation for excellence. We can be proud that a company so important in the optical industry maintains its manufacturing and administrative facilities in our state,’ said Volker Bouffier, Prime Minister of the state of Hesse. ‘With the new company headquarters in Wetzlar, Leica remains loyal to its Hessian origins. I am certain that the company’s employees will ensure that Leica will continue to be an internationally renowned name that is always equated with the highest quality.’

‘The Leitz Camera set out from here to conquer the world and revolutionize photography almost exactly 100 years ago. Now that Leica Camera AG is returning to its birthplace, we are confirming the utmost importance the city possesses for the entire optical industry segment in Germany,’ added Dr. Andreas Kaufmann from ACM Projektentwicklung GmbH, emphasizing the signal sent out to the world for the ‘Optical City’ of Wetzlar by the new headquarters project. ‘Leica Camera AG is returning to Wetzlar, to a new home that will be open to visitors and photography enthusiasts and will offer a unique experience with valuable insights into the past, present and future of photography.’

‘The production and administrative buildings in the development are being built to the latest environmental and energy-efficiency standards and will allow us to rapidly satisfy the enormous demand for Leica products without the delays we have sometimes suffered in the past,’ stated Alfred Schopf, Chairman of the Executive Board at Leica Camera AG. ‘Our colleagues will enjoy a modern and attractive working environment that motivates, promotes creativity and enables us to provide Leica’s familiar technical perfection, satisfying the most stringent quality demands. The new headquarters development is a further milestone in the history of our company that benefits not only us but also our customers and visitors.’

 

About Leica Camera AG

Leica Camera AG is an internationally active, premium-segment manufacturer of cameras and sport optics products. The legendary status of the Leica brand is founded on a long tradition of excellence in the construction of lenses. And today, in combination with innovative technologies, Leica products continue to guarantee better pictures in all situations in the worlds of visualization and perception.

Leica Camera AG has its headquarters in Solms, in the state of Hesse in Germany, and a second production site in Vila Nova de Famalicão, Portugal. The company operates branch offices in England, France, Japan, Singapore, Switzerland, Italy and the USA. New and innovative products have been the driving force behind the company’s positive development in recent years.

Mar 122012
 

Sony Brings Pro-level Performance to Mainstream SLR Users with New High-Speed α57 Camera Featuring Translucent Mirror Technology

Advanced Feature Set Includes 12 fps Shooting, Full HD (60p) Video Capture, New Auto Portrait Framing and more

SAN DIEGO, March 12, 2012 — A wider palette of creative options is now accessible to more shooters with the α57 camera, the newest addition to Sony’s popular line of A-mount cameras employing Translucent Mirror Technology.

The innovative Translucent Mirror design directs incoming light to the CMOS image sensor and the AF sensor at the same time, allowing full-time continuous AF during both still and video shooting.  Users can also frame, focus and preview shots in real-time on the high-resolution Tru-Finder™ electronic viewfinder, which offers a wide viewing angle and 100% field of view. This allows photographers to capture exactly what they see on the screen.

A natural successor to Sony’s acclaimed α55 camera, the α57 is positioned for a wide audience of DSLR users. It can shoot still images at up to 12 frames per second, full HD video at 60p, 60i or 24p frame rates and has a variety of creative modes including Auto Portrait Framing, a world’s first technology

“Today’s DSLR consumer is looking for a higher level of control and flexibility in their camera,” said Mike Kahn, director of the Alpha camera business group for Sony Electronics. “With the introduction of the new α57, we’re bringing blazing fast response rates, enhanced artistic capabilities and other advanced features to the mainstream DSLR marketplace, offering professional-grade performance at affordable prices.”

 

With the α57 camera, shooting speeds of up to 12 frames per second are achieved in new Tele-zoom Continuous Advance Priority AE mode, maintaining continuous auto focus and auto exposure with fixed aperture. Magnifying the central portion of the sensor’s image by 1.4x, it’s perfect for capturing split-second action close-ups with a burst of sharply focused images, even when the subject is moving. In this shooting mode, aperture is fixed at either f/3.5 or the maximum aperture of lens in use (whichever is smaller) and image size of photos is about 8.4 megapixels.

Additionally, the α57 camera lets people create powerfully expressive Full HD movies. Responsive full-time continuous phase detection AF ensures that moving subjects stay sharply focused, just like with still shooting. Support for the AVCHD™ Ver. 2.0 (Progressive) format means that Full HD resolution movies can be captured with 60p frame rate: ideal for capturing smooth, blur-free action. Shooting in 24p is also available to give footage a rich, cinematic look. Movie-making options are enhanced further with full control over P/A/S/M shooting modes for virtually limitless creative expression.

The α57 model shares the α65’s 15-point AF system with three cross sensors delivering fast, accurate TTL phase detection autofocus. Newly enhanced Object Tracking AF keeps faces or other selected objects in sharp focus – even if a target is obscured momentarily by another passing object.

Even the novice photographers can now easily create pro-style portraits with the α57 thanks to new Auto Portrait Framing, a world’s first technology. Using face detection and the compositional ‘rule of thirds,’ the camera identifies a subject’s position, trimming the scene to create tightly framed, professional-looking pictures in portrait or landscape orientation while maintaining a copy of the original image. Saving both the original photo plus the adjusted version allows for easy comparison between the two images, offering photographers inspiration to refine their portrait skills.

To get closer to the subject, 2x Clear Image Zoom digital zoom technology doubles the effective magnification of your lens and is a highly practical alternative to travelling with a bigger, bulkier telephoto lens. The camera uses Sony’s “By Pixel Super Resolution Technology” to ensure that cropped and zoomed images retain full pixel resolution.

Additionally, the model’s range of popular in-camera Picture Effect modes includes 11 different effects and 15 total variations – offering a generous palette of ‘PC-free’ artistic treatments, including Pop Color, HDR Painting, Miniature Mode and much more. Results can be previewed directly in live view mode on the LCD screen or in the new Tru-Finder™ electronic viewfinder while shooting either Full HD video or stills.

Still and video shooting, framing, focusing and real-time preview of exposure adjustments are a pleasure with the new Tru-Finder™ electronic viewfinder. With ultra-detailed 1440k dot resolution and a 100% field of view, it rivals quality optical viewfinders. There’s a choice of selectable high-resolution information displays with a wide viewing-angle to help consumers shoot with confidence, including a digital level gauge and framing grid. Information can be displayed either directly in the viewfinder or on the angle-adjustable 7.5 cm (3.0-type) Xtra Fine LCD™ display.

Ensuring detail-packed images, the 16.1 effective megapixel Exmor® APS HD CMOS sensor is teamed with a latest-generation BIONZ® engine. Refined by Sony during the development of its flagship α77 and high-end α65 cameras, this powerful processor effortlessly handles large amounts of image data for flawless, low-noise images and Full HD video.

Thanks to the BIONZ processor, creative shooting opportunities are boosted by an outstanding sensitivity range of ISO 100-16,000. Users will experience consistently natural, low-noise images – whether shooting at fast shutter speeds to freeze dynamic action or handheld without flash in low light.

Pricing and Availability

The new α57 interchangeable lens camera will be available this April with an 18-55mm kit zoom lens for $800 (model SLT-A57K).  It will also be offered as body-only for about $700 (model SLT-A57).

Sony will also be introducing a new battery-powered LED video light, model HVL-LE1, which broadens options for recording video indoors or in low light. This new accessory will be available this month for about $250.

The camera, camera kit and a wide variety of Alpha accessories are sold at Sony retail stores (www.store.sony.com) and other authorized dealers nationwide.

 

Notes to editors:

***For a full video preview of the new α57 camera, please visit http://blog.sony.com/alphavideo

***The SLT-A57 is manufactured using recycled plastics. The camera chassis contains 10% recycled material.

Feb 022012
 

Ricoh announces RICOH LENS A16 24-85mm F3.5-5.5

A new GXR camera unit featuring a 3.5x optical zoom lens (24-85 mm)

and an APS-C size CMOS sensor

 

Tokyo, Japan, February 2, 2012—Ricoh Co., Ltd. today announced the development and release of RICOH LENS A16 24-85mm F3.5-5.5, the fifth camera unit in the GXR interchangeable unit camera system. First introduced in December 2009, the GXR is a revolutionary interchangeable unit camera system in which lenses can be changed by mounting camera units that integrate lens, image sensor, and image processing engine into a single unit.

The new RICOH LENS A16 24-85mm F3.5-5.5 brings together a newly developed 24-85 mm wide-angle zoom lens, an APS-C size CMOS sensor, and the proven Smooth Imaging Engine IV to create a unit with high image quality, high power of expression, and high flexibility.

Main features of RICOH LENS A16 24-85mm F3.5-5.5

1) Newly developed 24-85 mm wide-angle zoom lens with an APS-C size CMOS sensor with approximately 16.20 million pixels

· This newly developed lens features a 9-group, 11-element configuration. The utilization of three double-sided aspherical lenses as well as high-refraction lenses effectively reduces various types of distortion across the entire zoom range. The result is high resolution and imaging power from edge to edge.

· The configuration of nine rounded aperture blades enables both highly precise aperture settings and beautiful bokeh.

· This camera unit features a 23.6 mm×15.7 mm (APS-C size) 16M CMOS sensor. In combination with the image processing engine Smooth Imaging Engine IV, this image sensor makes it possible to shoot high-quality images with smooth tonal gradations, as well as low noise and high-resolution.

2) Diverse shooting functions and high operability

· Dynamic range compensation reduces overexposure of highlights and underexposure of dark areas. For backlit and high-contrast scenes that cannot be handled with exposure compensation, doing the dynamic range compensation in specific portions of the image makes it possible to shoot the subject at a brightness level close to that seen by the naked eye.

· ISO sensitivity can be set in 1EV or 1/3EV steps.

· With the new ISO bracketing function, the photographer can shoot and record three images with different ISO sensitivities.

· When the new function for maintaining the same shooting settings is set on, by keeping the shutter release button pressed halfway after taking a picture, the photographer can continue to shoot with the same settings (focus, exposure, white balance, etc.).

· The function for recording a JPEG image simultaneously with the RAW image has been expanded so that it is now possible to record only the RAW image. This is suitable for a work flow based on the premise that image finishing is to be done on a PC after shooting. Since a JPEG file is not simultaneously recorded, this option is also useful when the photographer wants to increase the number of images which can be recorded on the memory card.

· It is now possible to turn ON/OFF the white saturation display that shows areas where bright portions will be rendered white and where color shade gradations will be lost.

· The tilt indicator function has been enhanced. In addition to the conventional horizontal indicator, this function can now also detect camera movement direction tilting.

· Copyright information such as the photographer’s name can be entered and written to the image Exif data. The recorded information can be checked on the playback screen detailed information display.

3) Highly precise focusing

· For the AF area size for spot AF, either normal or pinpoint can be selected.

· A focus-assist function has been included in an effort to raise the accuracy of manual focusing. The photographer can select from two modes and check the focus by strengthening outlines and contrast.

· The shooting screen can be magnified for convenience in focusing. The magnified area can be displayed in the center or across the entire screen. In addition, the image quality for 4x and 8x magnification has been further enhanced. The area to be magnified can be moved using the direction pad.

4) The power of expression that is a hallmark of the GXR series

· Picture settings for image quality and color can be customized with nine levels for easy creation of a diverse range of images.

· My Settings enables the settings for a wide range of shooting functions to be recorded in advance and specified in an instant when needed. For the setting storage, now six patterns can be stored in the body’s My Settings Box and six patterns can be stored in the SD card. This expands the world of photo expression by enabling GXR users to exchange their shooting settings.

· B (bulb) and T (time) can now be selected as the shutter speed in manual exposure mode. With “B,” the exposure continues while the shutter release button is pressed, and with “T,” the shutter release button is pressed to start and end the exposure. For both, the exposure is forcibly ended when 180 seconds have elapsed.

· New scene mode options have been added for the easy enjoyment of a wide range of photo expression. The five new options are soft focus, cross process, toy camera, miniaturize, and high contrast B&W. The photographer can create a unique image by just pressing the shutter release button.

· An image flag function has been added to enable the quick display of specific images from among those in the camera. Up to 20 images can be flagged.

· It is possible to shoot 1280 × 720 pixel HD movies.

* Note: When shooting movies of 1280×720 size, the use of an SD/SDHC memory card with an SD speed class of Class 6 or higher is recommended.

5) New options added

· A newly designed lens hood (LH-2) especially for this camera unit.

· A lens cap (LC-3) that opens and closes simultaneously with the movement of the lens. It does not need to be removed when shooting.

· A wrapping sheet (WS-1) that can wrap the GXR when the camera unit, external viewfinder, and other options are attached.

RICOH LENS A16 24-85mm F3.5-5.5 options

Product Model

Lens Hood LH-2

Self-retaining Lens Cap LC-3

Wrapping Sheet WS-1

All of the focal lengths in this release are converted to the equivalent values for a 35 mm film camera.

LH-2 and LC-3 are new options being introduced at this time.

Functions when the GXR body is attached

 

RICOH LENS A16 24-85mm F3.5-5.5 Major Specifications

Effective pixels:

Approximately 16.20 million

Image sensor:

23.6 mm × 15.7 mm CMOS sensor (total pixels: approx. 16.50 million pixels)

Lens:

Focal length: f=15.7~55.5 mm (35 mm camera equivalent: 24-85 mm)

Aperture (f-number): f/3.5 – f/5.5

Focus range: Approx. 25 cm – infinity (from the front of the lens)

Construction: 11 elements in 9 groups (3 aspherical lens elements with 6 surfaces)

Filter diameter: 55 mm

Zoom:

Optical zoom: 3.5x

Digital zoom: 4.0x (3.6x for movies)

Auto resize zoom: Approx. 6.8x (VGA)

Focus Modes:

Contrast AF-based multi and spot AF; MF; Snap; infinity (focus lock and AF-assist)

Shutter speed:

Photographs: 1/3200 – 180 s , bulb, time (upper and lower limits vary according to shooting and flash mode)

Movies: 1/2000 – 1/30 s

Exposure control:

Metering: TTL metering in multi (256-segment), center-weighted, and spot metering (TTL metering with auto exposure lock)

Mode: Program AE, aperture priority AE, manual exposure, shutter priority AE, target-move function

Exposure compensation: Manual (-4.0 EV to +4.0 EV in increments of 1/3 EV or 1/2 EV), auto bracketing (-2.0 EV to +2.0 EV in increments of 1/3 EV or 1/2 EV)

ISO sensitivity (Standard Output Sensitivity):

AUTO, AUTO-HI, ISO-LO, ISO200, ISO250, ISO320, ISO400, ISO500, ISO640, ISO800, ISO1000, ISO1250, ISO1600, ISO2000, ISO2500, ISO3200

White balance:

Auto / Multi-P AUTO / Outdoors / Cloudy / Incandescent Lamp 1 / Incandescent Lamp 2 / Fluorescent Lamp / Manual Settings / Detail; white balance bracketing

Flash (when GF-1 is used):

Method: TTL, manual, external auto

Flash mode: Anti Red-eye, Flash On, Flash Synchro, Manual

Firing timing: 1st/2nd curtain sync

Shooting mode:

Auto / program shift / aperture priority / shutter priority / manual exposure /scene (movie, portrait, sports, landscape, nightscape, skew correction, miniaturize, high contrast B&W, soft focus, cross process, toy camera) / “My Settings”

Continuous mode:

Number of pictures shot in Continuous (Picture Size: RAW):

Noise Reduction off: 3 pictures

Noise Reduction on: 2 pictures

Number of pictures shot in M-Cont Plus (1 set):

HI (1280 × 856): 30 pictures (30 frames/sec.)

LO (4928 × 3264): 14 pictures (2.5 frames/sec.)

Picture quality ※1:

FINE, NORMAL, RAW (DNG) ※2

Image size (pixels):

Photographs:

16:9 4928×2768, 3456×1944

4:3 4352×3264, 3072×2304, 2592×1944, 2048×1536, 1280×960, 640×480

3:2 4928×3264, 3456×2304

1:1 3264×3264, 2304×2304

Movies:

1280×720, 640×480, 320×240

File size (approx.):

RAW:

16:9 NORMAL: 23,445 KB/frame, FINE: 25,703 KB/frame, VGA: 20,508 KB/frame, RAW only: 20,332 KB/frame

4:3 NORMAL: 24,443 KB/frame, FINE: 26,795 KB/frame, VGA: 21,405 KB/frame, RAW only: 21,181 KB/frame

3:2 NORMAL: 27,603 KB/frame, FINE: 30,265 KB/frame, VGA: 24,139K KB/frame RAW only: 23,937 KB/frame

1:1 NORMAL: 18,383 KB/frame, FINE: 20,147 KB/frame, VGA: 16,105 KB/frame RAW only: 15,929 KB/frame

L:

16:9 NORMAL: 2,901 KB/frame, FINE: 4,999 KB/frame

4:3 NORMAL: 3,041 KB/frame, FINE: 5,226 KB/frame

3:2 NORMAL: 3,415 KB/frame, FINE: 5,889 KB/frame

1:1 NORMAL: 2,288 KB/frame, FINE: 3,927 KB/frame

M:

16:9 NORMAL: 1,481 KB/frame, FINE: 2,514 KB/frame

4:3 NORMAL: 1,579 KB/frame, FINE: 2,668 KB/frame

3:2 NORMAL: 1,749 KB/frame, FINE: 2,974 KB/frame

1:1 NORMAL: 1,192 KB/frame, FINE: 2,008 KB/frame

5M:

4:3 FINE: 2,293 KB/frame

3M:

4:3 FINE: 1,479 KB/frame

1M:

4:3 FINE: 818 KB/frame

VGA:

4:3 FINE: 202 KB/frame

Battery life:

Based on CIPA standard, DB-90: approx. 400 shots※3

Dimensions (W × H × D):

Camera unit only: 71.4 mm × 70.5 mm × 93.3 mm

(according to CIPA guidelines)

When mounted on the GXR body: 113.9 mm × 74.7 mm × 98.5 mm

(according to CIPA guidelines)

Weight (approx.):

Camera unit only: Approx. 350 g

When mounted on camera body: Approx. 550 g (battery and SD memory card included)

Operating temperature:

0 °C to 40 °C

Operating humidity:

90% or less

Storage temperature:

–20 °C to 60 °C

*1) The picture quality modes which can be set vary depending on the image size.

*2) A JPEG file is also recorded (the JPEG file may be a FINE- or NORMAL-quality file with the same dimensions as the RAW file or a VGA file 640 × 480 pixels in size). RAW files use the standard DNG format promoted by Adobe Systems Incorporated.

*3) For reference only; actual number of shots varies greatly according to how camera is used. We recommend that you carry spare batteries when in use for extended periods.

(Shooting capacity was measured using CIPA-standard parameters. These are only estimates; performance may vary depending on usage conditions.)

 

Nov 162011
 

PRESS RELEASE

INVITATION TO SUBMIT ENTRIES FOR THE 2012 LEICA OSKAR BARNACK AWARD

Solms, Germany (November 16, 2011) – Leica Camera AG invites professional photographers to submit entries to the Leica Oskar Barnack Award, an international photography competition. Photographers wishing to take part may submit their projects online between January 16 and March 1, 2012. The terms and conditions of entry can be downloaded from www.leica-oskar-barnack-award.com shortly before the start of the competition.

The winner of the 2012 Leica Oskar Barnack Award will receive a Leica M9-P camera with lens worth approximately €10,000 (approximately US $14,000) in addition to a cash prize of €5,000A second honor will be awarded in the category ‘Leica Oskar Barnack Newcomer Award’, for (aspiring) professional photographers aged 25 and under. The winner of the first prize in this section will also be awarded a Leica M9-P complete with lens.

Competition entry conditions: An international jury awards the Leica Oskar Barnack Award/Leica Oskar Barnack Newcomer Award to photographers whose unerring powers of observation capture and express the relationship between man and their environment in graphic form in a portfolio of up to 12 images. Submissions must be a self-contained series of images in which the photographer perceives and documents the interaction between man and his environment with acute vision and contemporary visual style – creative, unobtrusive and groundbreaking.

With this competition, Leica Camera AG remembers Oskar Barnack (1879–1936), the inventor of the Leica. From 1914 on, he increasingly used the prototype camera he developed, the so-called Ur-Leica, for photography. The history of photojournalism is closely tied to his invention, as, beginning in 1925, the compact and easily carried Leica cameras were instrumental in enabling entirely new and expressive forms of photography.

Aug 022011
 

FOR IMMEDIATE RELEASE

LEICA CAMERA OFFERS NEW SERVICE FOR THE LEICA M9

Allendale, NJ (August 2, 2011) – Leica Camera announces a new service for Leica M9 owners to incorporate the product features of the Leica M9-P into their existing M-System camera, resulting in an alternative, even more discreet and resilient design. Owners taking advantage of the service will also receive a one-year warranty extension. Through the North American Headquarters in Allendale, NJ, Leica will be offering a “Sapphire Glass” upgrade package and a “Top Cover and Sapphire Glass” upgrade package. Interested customers are encouraged to schedule appointments starting August 8, 2011 for upgrades from October 3, 2011 through Leica Camera, Inc.

The “Sapphire Glass” upgrade package offers the replacement of the M9 monitor cover with the M9-P’s scratch-resistant, sapphire crystal cover, a choice between vulcanite and smooth MP-style leatherette trim and a one-year warranty extension. The package will be available for $1,295. The second option, “Top Cover and Sapphire Glass”, includes the replacement of the monitor glass with sapphire crystal cover and the replacement of the top deck and base plate with silver chrome or black paint. The package also includes the choice of vulcanite or smooth MP-style leatherette trim and a one-year warranty extension. The package will be available for $1,995.

All upgrades will be performed by specifically trained technicians and will be a part of Leica’s regular repair service. Reservations are on a first come first serve basis and upgrade time is dependent upon demand. M9 owners can schedule upgrades beginning August 8, 2011 by calling 1-800-222-0118 x 9930.

Please visit the Leica website at www.leica-camera.com shortly before the start of the upgrade program for further information about the offer and the upgrading procedure.

 

May 262011
 

FOR IMMEDIATE RELEASE

NEW: THE LEICA V-LUX 30

The universal compact camera for carefree photography

Solms, Germany (May 26, 2011) – Leica Camera AG presents a new digital compact camera featuring a 15.1 megapixel sensor (14.1 MP effective) – the Leica V-Lux 30. In comparison to its forerunner model, the new camera has a Leica DC Vario-Elmar lens with an extended range of focal lengths and a new LCD touch screen display that guarantees fast and simple handling. Together with its numerous automatic features and manual setting options, this makes the Leica V-Lux 30 a compact and universal camera for the whole family. Additionally, its integrated GPS function and video recording in 1080i-AVCHD Full HD make it the ideal companion for all life’s moments from the family vacation to the backyard barbecue.

The Leica DC Vario-Elmar 4.3 – 68.8 mm f/3.3-5.9 ASPH. 16x zoom lens has an extended range of focal lengths equivalent to 24 to 384 mm in 35-mm format. Thanks to this high performance lens, the Leica V-Lux 30 delivers outstanding image quality and covers a wide range of photographic opportunities, ranging from wide-angle and macro shots to telephoto shots of distant subjects.

The newly developed 1/2.33″ CMOS sensor of the Leica V-Lux 30 guarantees outstanding image quality and allows photographers to capture image sequences with the camera’s fast, continuous shooting mode. The Leica V-Lux 30 enables consecutive burst shooting at a rate of ten frames per second at a full resolution of 14.1 MP, or 60 frames per second with reduced resolution in a choice of individual aspect ratios. This allows users to reliably capture fast moving subjects – for example when shooting sports or wildlife. Its brand new 3D mode lets users take fascinating, creative images. In this mode, the camera combines two suitable shots from a sequence in a “stereo image pair” and saves them as a 3D image in MPO format.

An outstanding feature, the Leica V-Lux 30’s video recording mode offers performance comparable to that of digital camcorders. Particularly, the video mode records in efficient, 1080i-AVCHD-Full-HD format with the entire 16x zoom range available during video recording and an integrated stereo microphone with an electronic wind noise filter guarantees a crystal-clear soundtrack.

As with the complete Leica portfolio, the V-Lux 30 is characterized by timelessly elegant styling and extremely easy handling. With the new 3″ LCD touch screen, many camera features can now be controlled simply by touching the screen with a fingertip. This generously dimensioned screen has a diagonal of approximately three inches and displays images in outstanding brilliance with a resolution of 460,000 pixels. This provides users with an ideal tool for reliable and precise assessment of images both during composition and after capture.

Thanks to the integrated GPS function, the camera records the geographical coordinates of the location and the local time for every shot and saves them in the Exif data of the image files. When travelling, the V-Lux 30 can also display the sightseeing highlights of the immediate neighborhood (1,000,000 so-called “Points of Interest”). Images posted on social networks, image portals and map sites such as Google Maps or Google Earth reveal exactly when and where they were shot.*

The Leica V-Lux 30 will be available from Leica dealers beginning June 2011. The camera is supplied with an extensive software package comprising Adobe® Photoshop® Elements 9 for still image processing and Adobe® Premiere® Elements 9, especially designed for video processing. There is also a choice of two different camera cases: The strong and resilient leather case and the soft leather case.

* It is possible that GPS tagging may not function in the People’s Republic of China and neighboring regions. Satellite signal reception may be impossible, depending on the location. In such cases, the positioning data may be recorded inaccurately or not at all.

Media Contacts:

Evins Communications

212-688-8200

Clara Kroher

212-377-3589 / [email protected]

Julia Covelli

212-377-3593 / [email protected]

 

Technical data                                         LEICA V-LUX 30

Lens: Leica DC Vario-Elmar 4.3 – 68.8 mm f/3.3-5.9 ASPH. (corresponds to 24 – 384 mm, 35 mm equivalent focal lengths), 12 elements 10 groups); Aspherical Lenses: 6 surfaces in 3 elements

 

Optical Image Stabilization: Yes

 

Zoom

optical/digital:                                           16x/4x

 

Focusing

Modes:                                                      Normal/Macro, continuous focusing (On/Off)

 

Metering modes:                                       Face Detection, AF Tracking, multi points, 1 point, Spot, Touch Field

 

Focusing range

P / A / S / M:                                             50 cm (wide-angle) / 2 m (tele) – ∞

 

Macro / intelligent /

auto / movie:                                              3 cm (wide-angle) / 1 m  (tele) – ∞

 

Sensor: 1/2.33″ CMOS with 15.1MP (effective 14.1MP)

 

Resolution / Recording File Format

Still pictures:                                             16:9 format: 4320 x 2432 pixels, 3648 x 2056 pixels, 3072 x 1728 pixels, 2560 x 1440 pixels, 1920 x 1080 pixels, 640 x 360

3:2 format: 4320 x 2880 pixels, 3648 x 2432 pixels,  3072 x 2048 pixels, 2560 x 1712 pixels, 2048 x 1360 pixels, 640 x 424

4:3 format: 4320 x 3240 pixels, 3648 x 2736 pixels,  3072 x 2304 pixels, 2560 x 1920 pixels, 2048 x 1536 pixels, 640 x 480

1:1 format: 3232 x 3232 pixels, 2736 x 2736, 2304 x 2304, 1920 x 1920, 1536 x 1536, 480 x 480

 

Movies:                                                      16:9 format AVCHD: 1080i: 1920 x 1080 pixels  (max. 60 min per clip) 720p: 1280 x 720 pixels (max. 60 min per clip)

Motion JPEG: 16:9 format: 1280 x 720 pixels (max. 30 min per clip)

4:3 format: 640 x 480 pixels, 320 x 240 pixels  (max. 30 min per clip)

 

3D:                                                            16:9 format: 1920 x 1080 (MPO format)

 

Exposure control

Exposure modes:                                       Program mode (P), Aperture priority (A), Shutter Speed priority (S), Manual Setting (M)

 

Exposure compensation:                           Increments: 1/3 EV steps, setting range: ±2 EV

 

Scene modes:                                            Portrait, Soft Skin, Transform, Self Portrait, Scenery, Panorama Assist, Sports, Night Portrait, Night Scenery, Handheld Night Shot, Food, Party, Candle Light, Baby1, Baby2, Pet, Sunset, High Sens., High-Speed-Burst, Flash Burst, Starry Sky, Fireworks, Beach, Snow, Aerial Photo, Pin Hole, Film Grain, Photo Frame, High Speed Movie

 

Metering modes: Multi-field / Centre weighted / Spot

White balance: Auto / Daylight / Cloudy / Shade / Halogen / Manual setting

 

Sensitivity: Auto/iISO 100, 200, 400, 800, 1600

 

Shutter speeds: 60s-1/4000s, (Starry Sky mode: 15s/30s/60s)

 

Continuous shooting mode: (Burst frequency: max. number of pictures / max. resolution)

2 B/s: max. number 100 / 14 MP max. resolution

5 B/s: max. number 100 / 14 MP max. resolution

10 B/s: max. number 15 / 14 MP max. resolution

40 B/s: max. number 50 / 5 MP max. resolution

60 B/s: max. number 60 / 3.5 MP max. resolution

 

Flash

Modes:                                                      AUTO, AUTO with pre-flash (to reduce red-eye effect), AUTO with slower shutter speeds and pre-flash, On, Off

 

Range:                                                       60 cm – 5.0 m [W/ISO Auto],

1.0 -2.8 m [Tele/ISO Auto]

 

Self-Timer: 2/10 s delay

Monitor: 3.0” TFT-LCD, approx. 460,800 pixels, Touch screen functionality

 

Microphone/Speaker: Stereo/mono

 

Recording media

Internal memory:                                       approx. 18 MB

 

Memory cards:                                          SD: 8 MB – 2 GB

SDHC: 4 GB – 32 GB

SDXC: 48 GB – 64 GB

 

Interfaces

HDMI:                                                      Mini-HDMI cable (type C)

 

AV OUT/DIGITAL:                                Digital: USB 2.0 (High Speed)

 

Dedicated jack (8-pin):                             Analogue Video/Audio: NTSC/PAL Composite (switchable in menu), Audio-line-out (mono)

 

GPS: Geodetic Data System: WGS84

Database:                                                   1 Mio. Points of Interest

 

Operating temperature/

Humidity: 0-40°C / 10-80%

 

Battery (Lithium/Ion): BP-DC7

 

Voltage/capacity:                                      3.6 V / 895 mAh (260 pictures according to CIPA standards)

 

Dimensions (WxHxD): 104.9 x 57.6 x 33.4 mm / 4.13 x 2.27 x 1.31 in

 

Weight: 219 g / 7.72 oz (with memory card & battery)

 

PictBridge: Yes

 

Scope of delivery: Camera, Battery charger (Leica BC-DC7), Lithium-Ion Battery (Leica BP-DC7), Carrying strap, AV cable, USB cable, Software DVDs, CD with long instructions (PDF), Printed short instruction manuals, Touch Pen

 

Software: Adobe® Photoshop® Elements 9,

Adobe® Premiere® Elements 9

May 192011
 

PRESS RELEASE

Ricoh Announces Special Collaboration with

The Foundry Photojournalism Workshop’s Scholarship Program

May 19, 2011 –Ricoh Company Ltd. will participate as a special collaborator in the Foundry Photo Workshop Scholarship Program in Buenos Aires, Argentina on July 17-23 2011.

Sponsored by the nonprofit organization the Foundry Photojournalism Workshop, the Foundry Photo Workshop Scholarship Program strives to “foster and support young, skilled photographers from developing countries.” The Foundry Photo Workshop RICOH Scholarships will cover expenses for ten students from Central and South America attending the workshops.

Ricoh hopes to reinforce its global brand and expand business by providing value that will inspire its customers. This special collaboration with the Foundry Photojournalism Workshop coincides with Ricoh’s goal of fostering connections among cultures and people through photography with the opening of this fully volunteer-run workshop.

Outline of the NPO Foundry Photojournalism Workshop

The Foundry Photojournalism Workshop is a nonprofit organization that holds workshops run by a group of volunteers made up of five main staff and 10 other part-time staff under the direction of Eric Beecroft, a high school teacher and photographer. Photographer Ron Haviv, a founding member of the global news photo agency “VII,” provides support as a volunteer and also teaches the workshops. With Haviv’s involvement, other famous photographers have offered to volunteer as teachers at the workshops. As a result, these workshops have grown in popularity and have received large numbers of student applications.

http://www.foundryphotoworkshop.org/

 

Workshop collaboration outline

Name of Program: Foundry Photo Workshop RICOH Scholarships

Host: Foundry Photojournalism Workshop

Workshop Dates: July 17 to July 23, 2011

Location: Buenos Aires, Argentina

Conditions for participation: Resident of any country in Central or South America regardless of age or sex. Preferably, students will have less than two years experience working at a newspaper or less than three years experience working as a photojournalist.

Number . of participants: Expenses paid for 10 students

*Neither Ricoh nor RING CUBE will accept applications

Apr 282011
 

Ricoh Co., Ltd. will present the acclaimed photographic exhibit

~ “Kioku no Sakura – Reminiscence of Sakura” ~

as a Platinum Sponsor at the international New York Photo Festival 2011

 

Ricoh Co., Ltd. is proud to announce their participation as a Platinum Sponsor in the New York Photo Festival 2011 to be held in New York from May 11, 2011. In addition to this sponsorship, Ricoh’s photographic gallery RING CUBE will present the photo exhibition “Kioku no Sakura – Reminiscence of Sakura” at the festival.

Ricoh established the “Candid Photo culture” the essence of which is to “lightheartedly carry your camera and cherish and enjoy the photographs lightheartedly taken” and named the activities backing this concept the “Candid Photo Project.” RING CUBE was opened as a part of these activities to show and provide the camera as an enjoyable tool for taking pictures and to hold various photographic contests. RING CUBE also supports artistic and cultural programs in cooperation with art museums and educational facilities. The sponsorship and exhibition at this year’s New York Photo Festival 2011 will provide a chance to present Ricoh’s Candid Photo concept to the whole world.

The New York Photo Festival 2011 is an international event that gathers photographic works from around the world. This year’s event, which is the fourth, will be held under the shared rubric of “PHOTOGRAPHY NOW: engaged, personal, and vital.”

Ricoh is proud to announce their participation as the platinum sponsor of the New York Photo Award 2011 to be held during the New York Photo Festival 2011.

Ricoh will provide prizes of GXR+S10 kits (GXR Body with RICOH LENS S10) for six winners in the General category and GR DIGITAL III cameras for six winners in the Student category for a total of twelve prizes.

 

http://www.nyphotofestival.com/newsletters/110418/

 

The Photo Gallery RING CUBE will present works from the popular photo exhibition “Kioku no Sakura – Reminiscence of Sakura” from March 23 to April 10 at the gallery. “Kioku no Sakura – Reminiscence of Sakura” is a collection of photographs from nine famous Japanese photographers including Daido Moriyama. Mr. Moriyama described the exhibit with these words: “Photographs express the emotions of the photographer, yet the bright colors of cherry blossoms can be seen as shocking or the beautiful by some viewers. I hope that the visitors seeing these works from various artists can feel the emotions of the photographs in their own way.”

For RICOH, RING CUBE is more than just a “place to show and appreciate photographs.” RING CUBE aims to be a spot that opens up all the possibilities of photography, a place where people who contemplate self-expression through photographs can congregate and enjoy photographs. RING CUBE will continue to hold events that showcase a wide variety of Japanese and international photographers and their works.

 

[About Ricoh]

Ricoh Co. Ltd. is an international company established for nearly 70 years and is engaged in the manufacture and sale of electronic office equipment. Its products include multifunctional and dedicated printers, document and device management solutions, optical storage devices and digital cameras. It operates in five regions around the world – Japan, the Americas, Europe, China and the Asia-Pacific region.

 

[About RING CUBE]

Ricoh Co. Ltd. opened the RING CUBE photo gallery on the 8th and 9th floors of the Sanai Dream Center in Tokyo’s Ginza during the GR Digital launch in October 21, 2008 as a place to foster the “Candid Photo culture” of lightheartedly enjoying photography.

RING CUBE is more than just a “place to show and appreciate photographs,” RING CUBE aims to be a spot where people who contemplate self-expression through photographs can congregate and enjoy photographs. RING CUBE’s goal is to become a center for spreading the possibilities of photography where visitors can enjoy looking at photographs and also experience the joy of taking pictures to become more familiar with photography and nurture a strong connection with Ricoh and with other visitors. Besides the round exhibition space “Gallery Zone” that can accommodate many types of exhibits, RING CUBE also offers a “Creative Zone” where visitors can explore new photographic expression and enjoyment, and the “Camera Zone” where visitors can experience new products and see the generations of Ricoh cameras.

 

[Exhibition Outline]

Exhibit: New York Photo Festival 2011

Organizer: New York Photo Festival Office

Dates: May 11 (Wed) to 15 (Sun), 2011

Locations:

Photographic exhibits: 55 Washington Street – Ground Floor, Brooklyn, NY, 11201

Booth: 1 Main Street Storefront, Brooklyn, NY, 11201

Title: Kioku no Sakura – Reminiscence of Sakura

 

[About “Kioku no Sakura - Reminiscence of Sakura”]

Cherry blossoms somehow have a special place in the hearts of the Japanese people, and everyone treasures their own unique images and memories. These photos of cherry blossoms by the artists bring the scenes from deep inside those memories to life and maybe even imprint future ones.

Attendees can enjoy a wide variety of images under the theme of “memory” and experience a new way of looking at cherry blossoms.

[Participating photographers]

RYO OHWADA / KENJI GOSHIMA / SHINGO TAKEI / YASUTAKA TANJI / MASATO TERAUCHI / ASAKO NARAHASHI / MOTOHIKO HASUI / KOZO MIYOSHI / DAIDO MORIYAMA

 

[New York Photo Festival Outline]

The New York Photo Festival is one of the most well-known photo festivals in the United States with over 14,000 attendees from all over the world and participation from photographic magazines such as PDN, zoom, and foam, and leading photography media such as the publisher, Aperture Foundation. The Guest Curators of this year’s festival will be the Colors Magazine Editorial Director Enrico Bossan, and The New Yorker Visual Editor Elisabeth Biondi.

Mar 032011
 

The RICOH Compact Digital Camera GXR has been awarded the international “iF product design award 2011” Gold Award

TOKYO, March 2, 2011—The compact digital camera GXR produced by RICOH (president and CEO: Shiro Kondo) has been awarded the specially selected “Gold Award” in the “iF product design award 2011” competition which recognizes international design excellence.

The iF design award is an internationally acclaimed award managed by the German iF International Forum Design GmbH. Not limited to Germany, entries are received from all over the world. Winning products are selected for their international acclaim and design excellence. This year, there were 1,121 applications from 43 countries for the “iF product design award 2011”, and of the 2,756 products judged, only 993 were given awards. The Gold Award is the distinction given only to the top 50 products selected from the 993 award finalists.

This is the second time RICOH has received the iF gold award. The GX100 digital camera was awarded the same prize in 2008.

Design Site Homepage: http://www.ricoh.com/about/company/design/

Award history: http://www.ricoh.com/about/company/design/award/index.html

GXR

The GXR is a revolutionary camera system in which lenses are changed by using a slide-in mount system to attach camera units to the highly rigid magnesium body. The lens, image sensor, and image processing engine are integrated into the camera units so the body itself does not contain an image sensor. The photographer can match the optimum camera unit to the scene being photographed, the result being easy lens changes and an amazing level of flexibility and image quality. Concealing infinite possibilities in its small body, the GXR has had a very strong reception as it pioneers a new realm of photography.

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