Ricoh Co., Ltd. will present the acclaimed photographic exhibit
~ “Kioku no Sakura – Reminiscence of Sakura” ~
as a Platinum Sponsor at the international New York Photo Festival 2011
Ricoh Co., Ltd. is proud to announce their participation as a Platinum Sponsor in the New York Photo Festival 2011 to be held in New York from May 11, 2011. In addition to this sponsorship, Ricoh’s photographic gallery RING CUBE will present the photo exhibition “Kioku no Sakura – Reminiscence of Sakura” at the festival.
Ricoh established the “Candid Photo culture” the essence of which is to “lightheartedly carry your camera and cherish and enjoy the photographs lightheartedly taken” and named the activities backing this concept the “Candid Photo Project.” RING CUBE was opened as a part of these activities to show and provide the camera as an enjoyable tool for taking pictures and to hold various photographic contests. RING CUBE also supports artistic and cultural programs in cooperation with art museums and educational facilities. The sponsorship and exhibition at this year’s New York Photo Festival 2011 will provide a chance to present Ricoh’s Candid Photo concept to the whole world.
The New York Photo Festival 2011 is an international event that gathers photographic works from around the world. This year’s event, which is the fourth, will be held under the shared rubric of “PHOTOGRAPHY NOW: engaged, personal, and vital.”
Ricoh is proud to announce their participation as the platinum sponsor of the New York Photo Award 2011 to be held during the New York Photo Festival 2011.
Ricoh will provide prizes of GXR+S10 kits (GXR Body with RICOH LENS S10) for six winners in the General category and GR DIGITAL III cameras for six winners in the Student category for a total of twelve prizes.
The Photo Gallery RING CUBE will present works from the popular photo exhibition “Kioku no Sakura – Reminiscence of Sakura” from March 23 to April 10 at the gallery. “Kioku no Sakura – Reminiscence of Sakura” is a collection of photographs from nine famous Japanese photographers including Daido Moriyama. Mr. Moriyama described the exhibit with these words: “Photographs express the emotions of the photographer, yet the bright colors of cherry blossoms can be seen as shocking or the beautiful by some viewers. I hope that the visitors seeing these works from various artists can feel the emotions of the photographs in their own way.”
For RICOH, RING CUBE is more than just a “place to show and appreciate photographs.” RING CUBE aims to be a spot that opens up all the possibilities of photography, a place where people who contemplate self-expression through photographs can congregate and enjoy photographs. RING CUBE will continue to hold events that showcase a wide variety of Japanese and international photographers and their works.
Ricoh Co. Ltd. is an international company established for nearly 70 years and is engaged in the manufacture and sale of electronic office equipment. Its products include multifunctional and dedicated printers, document and device management solutions, optical storage devices and digital cameras. It operates in five regions around the world – Japan, the Americas, Europe, China and the Asia-Pacific region.
[About RING CUBE]
Ricoh Co. Ltd. opened the RING CUBE photo gallery on the 8th and 9th floors of the Sanai Dream Center in Tokyo’s Ginza during the GR Digital launch in October 21, 2008 as a place to foster the “Candid Photo culture” of lightheartedly enjoying photography.
RING CUBE is more than just a “place to show and appreciate photographs,” RING CUBE aims to be a spot where people who contemplate self-expression through photographs can congregate and enjoy photographs. RING CUBE’s goal is to become a center for spreading the possibilities of photography where visitors can enjoy looking at photographs and also experience the joy of taking pictures to become more familiar with photography and nurture a strong connection with Ricoh and with other visitors. Besides the round exhibition space “Gallery Zone” that can accommodate many types of exhibits, RING CUBE also offers a “Creative Zone” where visitors can explore new photographic expression and enjoyment, and the “Camera Zone” where visitors can experience new products and see the generations of Ricoh cameras.
Exhibit: New York Photo Festival 2011
Organizer: New York Photo Festival Office
Dates: May 11 (Wed) to 15 (Sun), 2011
Photographic exhibits: 55 Washington Street – Ground Floor, Brooklyn, NY, 11201
Booth: 1 Main Street Storefront, Brooklyn, NY, 11201
Title: Kioku no Sakura – Reminiscence of Sakura
[About “Kioku no Sakura – Reminiscence of Sakura”]
Cherry blossoms somehow have a special place in the hearts of the Japanese people, and everyone treasures their own unique images and memories. These photos of cherry blossoms by the artists bring the scenes from deep inside those memories to life and maybe even imprint future ones.
Attendees can enjoy a wide variety of images under the theme of “memory” and experience a new way of looking at cherry blossoms.
RYO OHWADA / KENJI GOSHIMA / SHINGO TAKEI / YASUTAKA TANJI / MASATO TERAUCHI / ASAKO NARAHASHI / MOTOHIKO HASUI / KOZO MIYOSHI / DAIDO MORIYAMA
[New York Photo Festival Outline]
The New York Photo Festival is one of the most well-known photo festivals in the United States with over 14,000 attendees from all over the world and participation from photographic magazines such as PDN, zoom, and foam, and leading photography media such as the publisher, Aperture Foundation. The Guest Curators of this year’s festival will be the Colors Magazine Editorial Director Enrico Bossan, and The New Yorker Visual Editor Elisabeth Biondi.